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Brand Loyalty VS Customer Loyalty: Is One More Important Than The Other?

September 15, 2022

Brand loyalty and customer loyalty are two terms that get thrown around a lot in the world of marketing, but what exactly do they mean? How do they differ? Why are they important for businesses? In this article we’ll take a look at the brand loyalty VS customer loyalty, how to measure them, and why […]

10 Things To Consider When Choosing A Promotional Product For Your Small Business

August 17, 2022

Are you looking for a promotional product for your small business? Do you want something unique that will make your customers remember you? There are many types of promotional products available for businesses. However, not every product is suitable for every type of business. In fact, most companies choose the wrong promotional products because they […]

Plan Successful Promotions for your Company

We live in an era of constant change. We constantly evolve and adapt to new trends and technologies. This means that our lives are filled with opportunities to improve ourselves and our businesses. It’s no surprise that companies are trying to find innovative ways to promote themselves. They want to reach potential customers, attract new […]

Promotional Gifts and Products: 10 Things Every Business Needs

Promotional gifts and products are things that are given away as a way to promote your company, product, service, or event. There are many types of promotional gifts and products available. Some are expensive, some are cheap, and others are somewhere in between. But what promotional products should you offer? To help you in answering […]

The Benefits of Promotional Products

Promotional products are great for businesses because they help build relationships with customers. They also help companies save money and increase sales. There are many benefits to using promotional products, but here are just ten reasons why you should consider them for your next promotion. Build Relationships When you hand out promotional items, you create […]

Maximizing Time and Efficiency

In our busy world, time is a valuable commodity. Multitasking seems to be a regular activity throughout the day as most people have more things to manage than there are hours in a day. It is refreshing to find ways to streamline efforts and be more efficient, especially when it comes to business. At Colonial, […]

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